In their advertising, businesses nowadays usually emphasise that their products are new m some way. Why is this? Do you think it is a positive or negative development?
Marketing business is one of the most profitable sectors because every day new
products
are released into the market. However
, the companies overemphasize the newness
of their products
using advertisement strategy. In this
essay, I will discuss the possible reasons products
are being advertised in such
a way and the negative impacts it has on consumers.
Generally, advertising the product’s newness
is a form of marketing strategy to emphasize the product’s novelty to attract attention and make it stand out in a competitive market. Subsequeantly
, it would potentially increase sales for the company. Correct your spelling
Subsequently
Besides
, many consumers are driven by the desire to own the latest products
as it would provide a sense of status and satisfaction. For instance
, almost 70% of young people around the world are proud to own an iphone
and some even feel forced to get one in order to fit in with the Apple culture. Apart from that, technological advancement Correct your spelling
iPhone
rapid
nowadays that makes the Add a missing verb
is rapid
products
quickly outdated. Therefore
, it is necessary to focus on new features to appeal to tech-savvy customers.
Consequently
, emphasizing the newness
of products
can contribute to potential downsides such
as throwaway cultures and overconsumption. Eventually, this
will lead to an increase in products
waste around the globe. Change the noun form
product
Moreover
, it might also
lead to customer dissatisfaction if the new features do not meet the expectation
or seem superficial when compared to the advertised Fix the agreement mistake
expectations
products
.
In conclusion, there should be regulatory bodies to control the advertising on the newness
of products
in order to protect the consumers and also
the environment. End users also
must be wise in purchasing products
.Submitted by coke_sars on
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task achievement
While the essay responds well to the task, it could benefit from more detailed and varied examples to enhance the points made. Consider including diverse examples from different sectors, not just technology, to provide a balanced perspective.
coherence cohesion
Although the logical structure of the essay is mostly clear, some transitional phrases could make the essay flow more smoothly. For example, phrases like "In addition" or "Consequently" can create better coherence between paragraphs and ideas.
coherence cohesion
Make sure to proofread your essay for minor grammatical errors or typographical issues. This will make your writing more polished and professional.
introduction conclusion present
The essay has a strong introduction and conclusion that clearly outline and summarize the main points being discussed, which adds to its overall coherence.
complete response
The essay effectively addresses both aspects of the question—why businesses emphasize newness and whether it is a positive or negative development, demonstrating a comprehensive understanding of the topic.
supported main points
The main points are well-supported with examples, particularly the one about the iPhone, which effectively illustrates the argument about consumer behavior and social pressures.