In their advertising, businesses nowadays usually emphasise that their products are new in some ways. Why is this? Do you think it is a positive or negative development?

From
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In
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my opinion , emphasizing businesses’s products are new in some ways is something they should do . They emphasize their products are new to compete against other businesses . As you know , there are many companies develop the same product together . So emphasizing helps them to show off
the
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their
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invidual
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individual
superiority . Customers will get
attrarted
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attracted
by these and help
they
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them
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make sales .
This
keeps
market
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the market
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economy more competitive and
also
helps the country’s economy develop more .
For example
, Amazon has built a set of scalable and repeatable processes, coordinated with 14 leadership principles that the company implements every day from brainstorming ideas for new projects to approaching solutions.Amazon’s most important leadership principle is to focus exclusively on the customer . Now Amazon is the largest e-commerce website in the world
of
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apply
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. But everything has a downside . To prove that their products
is
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are
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better , some companies often make some
claim
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claims
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are
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that are
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not entirely true .
Airbone
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Airborne
medicine is advertised as having the ability to cure the flu, but its effects are no different from vitamin C . As a
results
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result
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, a lawsuit was
field
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filed
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against
Airbone
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Airborne
and the company lost 23,3 million dollars in compensation . Companies
also
needs
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need
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profits so they need to do
this
to reach the audience. But they don’t care about
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the consquences
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consquences
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consequences
can
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that can
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happen to the customers .
Therefore
, I believe that every
businesses
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business
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should emphasize their product based on true
evidences
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evidence
pieces of evidence
shreds of evidence
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.
Submitted by jakelong16091994 on

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task achievement
Make sure to form a clear thesis statement in the introduction and maintain a focused argument throughout the essay. Your opinion should be clear from the start and reiterated in the conclusion.
coherence cohesion
To improve logical structure, use more transition words and phrases to guide the reader through your ideas. Additionally, each paragraph should clearly focus on one main idea that supports your overall argument.
task achievement
The essay effectively addresses the topic by discussing the reasons why businesses emphasize that their products are new, and considers both positive and negative aspects of this development.
task achievement
Relevant examples, such as the one about Amazon and Airborne medicine, are provided to support your points.
coherence cohesion
The essay has an introduction, body, and conclusion, albeit they are not clearly defined.

Include an introduction and conclusion

A conclusion is essential for IELTS writing task 2. It is more important than most people realise. You will be penalised for missing a conclusion in your IELTS essay.

The easiest paragraph to write in an essay is the conclusion paragraph. This is because the paragraph mostly contains information that has already been presented in the essay – it is just the repetition of some information written in the introduction paragraph and supporting paragraphs.

The conclusion paragraph only has 3 sentences:

  • Summary
  • Restatement of thesis
  • Prediction or recommendation

Example:

To summarize, a robotic teacher does not have the necessary disciple to properly give instructions to students and actually works to retard the ability of a student to comprehend new lessons. Therefore, it is clear that the idea of running a classroom completely by a machine cannot be supported. After thorough analysis on this subject, it is predicted that the adverse effects of the debate over technology-driven teaching will always be greater than the positive effects, and because of this, classroom teachers will never be substituted for technology.

Start your conclusion with a linking phrase. Here are some examples:

  • In conclusion
  • To conclude
  • To summarize
  • Finally
  • In a nutshell
  • In general

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Topic Vocabulary:
  • emphasise
  • advertising
  • products
  • innovation
  • competitive strategy
  • consumer dissatisfaction
  • value
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