In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is yhis? Do you think it is a positive or negative development.

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Advertising is crucial to
businesses
and helps them to attract
individuals
eventually transforming them into loyal customers. Several
business
Change to a plural noun
businesses
show examples
are launched
everyday
Replace the word
every day
show examples
causing abundance and competition amongst similar products. In order to stand out against
similiar
Correct your spelling
similar
tools and services,
businesses
are required to think out of the box to craft a unique marketing strategy. Eventually,
businesses
settle to marketing them as new in some way. Some
individuals
support the notion that these
stratigies
Correct your spelling
strategies
lead to positive
development
whereas
critics argue that it has boosted negative
development
and I strongly agree with the latter opinion, mainly
due to
few
Correct article usage
a few
show examples
reasons. First and foremost, these strategies implicitly indicate that the
development
has been stopped and
individuals
starting a
business
are not willing to take the risk. Back in
2000s
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the 2000s
show examples
, people in
technological
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the technological
show examples
sector used to receive huge
fundings
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funding
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from the Silicon Valley
inverstors
Correct your spelling
investors
as those
businesses
were run by dedicated,
risk taking
Add a hyphen
risk-taking
show examples
individuals
and
as a result
, they have revolutionized the modern world.
To conclude
,
business
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businesses
show examples
must experiment with new ideas in order to serve beneficial to mankind, eventually leading to positive
development
in society.
Secondly
, the room for
development
is limited as
during
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apply
show examples
our society has reached saturation point and advancements cannot be made without a breakthrough in technology. When
internet
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the internet
show examples
was made public, relative to today internet back
then
was a void and could be filled with unique products
however
, nowadays each
business
have
Change the verb form
has
show examples
shifted to
online
Correct article usage
an online
show examples
environment filling up the space.
This
change in
Correct your spelling
limited
limitied
Correct your spelling
limited
the
development
and influenced
individuals
to open a
business
on
Correct your spelling
a
apre-established
Correct your spelling
an established
concept, In conclusion, I believe
this
advertising approach has
lead
Wrong verb form
led
show examples
to negative
development
in
the
Correct article usage
apply
show examples
society as
the
Correct article usage
apply
show examples
business
Fix the agreement mistake
businesses
show examples
are lying to attract customers and giving the same services and tools.
Overtime
Correct your spelling
Over time
show examples
,
this
leads to a behavioural change
that is
capable of ignoring advertisements and
individuals
have lost interest in the supplied advert. Mainly,
this
features that we are not trying to improve the existing
thing
Fix the agreement mistake
things
show examples
rather
Correct word choice
but rather
show examples
building similar ones.
Submitted by gurvirsingh.baraich on

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task achievement
Your essay addresses the task by discussing why businesses emphasize newness in their products and whether this leads to positive or negative development. However, your arguments are not fully developed. Consider providing more specific examples or evidence to support your points.
coherence cohesion
The overall logical structure of your essay is clear, with an introduction, body paragraphs, and a conclusion. However, some arguments lack depth. Ensure each point is thoroughly explained and supported with examples or reasons.
coherence cohesion
Some sentences are difficult to follow, affecting the overall clarity of the message. Aim to improve sentence structure and grammar in certain places to enhance the readability of your essay.
task achievement
You have successfully identified and addressed the main task requirements: discussing reasons and evaluating developments.
coherence cohesion
The essay follows a logical structure with clear paragraphs for introduction, body, and conclusion.

Fully explain your ideas

To get an excellent score in the IELTS Task 2 writing section, one of the easiest and most effective tips is structuring your writing in the most solid format. A great argument essay structure may be divided to four paragraphs, in which comprises of four sentences (excluding the conclusion paragraph, which comprises of three sentences).

For we to consider an essay structure a great one, it should be looking like this:

  • Paragraph 1 - Introduction
    • Sentence 1 - Background statement
    • Sentence 2 - Detailed background statement
    • Sentence 3 - Thesis
    • Sentence 4 - Outline sentence
  • Paragraph 2 - First supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 3 - Second supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 4 - Conclusion
    • Sentence 1 - Summary
    • Sentence 2 - Restatement of thesis
    • Sentence 3 - Prediction or recommendation

Our recommended essay structure above comprises of fifteen (15) sentences, which will make your essay approximately 250 to 275 words.

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Topic Vocabulary:
  • Innovation
  • Advancement
  • Improvement
  • Consumerism
  • Economic growth
  • Sustainability
  • Environmental concerns
  • Consumer overload
  • Misleading
  • Technological advancements
  • Competition
  • Erode trust
  • Fueling
  • Highlighting
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