In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative development?

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Nowadays, many advertisements from businesses always boast, claiming they are the latest development. The reasons might be the extreme competition in their field and their need to attract people.
This
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could be a drawback because it might neglect the quality of
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product
Correct article usage
the product
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, which is supposed to be the main purpose. Market-sharing is the most concerned in all businesses, and customer attractiveness is important for
organizer
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organizers
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. These are the reasons that most businesses always provide
the
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apply
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advertisements to claim that they are pioneers in typical aspects.
For example
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, many products use a text, which is mentioned
to
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in
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the
version
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of development and year as a highlight on their heading.
Moreover
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, the
demands
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demand
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for cutting-edge products
are
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is
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rising significantly. Many products are developed to reach the latest aspects
such
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as designs, functions, and technologies to
seeking for
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seek
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the attention
from
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of
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people who looking for new trends.
For example
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, people
who
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apply
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tend to update their
phone
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phones
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every year.
While
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,
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apply
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a new
version
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of the phone
consists
Verb problem
has
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a similar CPU processing speed as
a
Correct article usage
the
show examples
previous
version
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. Some series release a new
version
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by only
increase
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increasing
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the resolution of a camera around 1 to 5 MP and
increases
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increasing
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monitor processing from 45 Hz to around 60 Hz, which both of them
are nearly not be
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are nearly not
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able to realise by
human
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the human
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eye. In conclusion, many companies believe that the newer the
product
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, the more prominent in the market.
This
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is
Verb problem
has
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comletely
Correct your spelling
completely
negative effects
for
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on
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both business
orginizations
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organisations
and customers.
On the other hand
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,
unnesessary
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unnecessary
developments only focus on
trend
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trends
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instead
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of the real quality of the
product
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.
For example
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, the
product
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life,
maintenance
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and maintenance
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condition.
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coherence cohesion
Work on providing more structured examples to support your arguments clearly.
task achievement
Ensure the main points are expanded with sufficient elaboration and clear illustrations.
coherence cohesion
The essay effectively introduces the topic and provides a conclusion.
task achievement
The response addresses both parts of the task, highlighting why businesses emphasize newness in their products and weighing the impact.

Structure your answers in logical paragraphs

The easiest way to score well on the IELTS Task 2 writing portion is to structure your writing in a solid essay format.

A strong argument essay structure can be split up into 4 paragraphs, each containing 4 sentences (except the conclusion paragraph, which only contains 3 sentences).

Stick to this essay structure:

  • Paragraph 1 - Introduction
  • Paragraph 2 - First supporting paragraph
  • Paragraph 3 - Second supporting paragraph
  • Paragraph 4 - Conclusion

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Topic Vocabulary:
  • emphasise
  • advertising
  • products
  • innovation
  • competitive strategy
  • consumer dissatisfaction
  • value
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