In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative development?

✨ Do you want to improve your IELTS writing?

With the

competitivenes

Correct your spelling

competitiveness

of the present

days

Fix the agreement mistake

day

show examples

trade

Correct article usage

the trade

show examples

industry always tries to convince

Change preposition

apply

show examples

their

cutomers

Correct your spelling

customers

that their

products

Use synonyms

are brand new

than

Change preposition

apply

show examples

others. The major reason behind

this

Linking Words

is business owners believe that it will attract more users.

While

Linking Words

this

Linking Words

approach has

positive

Add an article

a positive

show examples

impact

Change preposition

show examples

the sales, I believe that

this

Linking Words

is a negative development in the customer’s

perspection

Correct your spelling

perspective

due to

Linking Words

misleading

Correct article usage

the misleading

show examples

and overprice they put on to their

products

Use synonyms

This

Linking Words

essay will discuss these reasons in detail to support my opinion. First and foremost, there is a common belief that by

demostrating

Correct your spelling

demonstrating

Correct word choice

that a

show examples

specific commodity contains

latest

Correct article usage

the latest

show examples

aspects, more consumers can be attracted. By doing so the marketing people gained the facility to attract not only more potential buyers but

also

Linking Words

keeping

Wrong verb form

keep

show examples

the same demand from their existing customers. To illustrate

this

Linking Words

further

Linking Words

, every time APPLE introduce their new

Iphone

Correct your spelling

iPhone

, they

demand

Correct subject-verb agreement

demands

show examples

that the features that they

are

Unnecessary verb

apply

show examples

introduced

are

Wrong verb form

show examples

modern and only

uniqe

Correct your spelling

unique

to themselves,

as a result

Linking Words

, word trading organization reveals that based on their experiment, most

Iphone

Correct your spelling

iPhone

users are buying their

product

Use synonyms

to experience the brand new features.

This

Linking Words

highlights why

the

Correct article usage

apply

show examples

marketers

are try

Change the verb form

are trying

show examples

to show that their

products

Use synonyms

are new.

Additionally

Linking Words

Product

Use synonyms

owners coningly misguide their consumers. To things worsen, they often

over price

Correct your spelling

overprice

show examples

their item in order to get higher

return

Fix the agreement mistake

returns

show examples

as a result

Linking Words

, people

are wasting

Wrong verb form

waste

show examples

their money

over

Change preposition

show examples

the

Correct article usage

apply

show examples

products

Use synonyms

which are not worth buying and once they realize that they were tricked

and

Correct word choice

apply

show examples

they get

dissapointed

Correct your spelling

disappointed

. For

Correct article usage

apply

show examples

instance, a survey conducted by

consumer

Correct article usage

the consumer

show examples

department of the UK

cite

Change the verb form

cites

show examples

that, 25% of buyers who purchase

latest

Change the article

the latest

show examples

mobile on pre-sales of SAMSUNG are

frustated

Correct your spelling

frustrated

about their purchase because they found that there is no significant improvement on the latest device.

Thus

Linking Words

, marketing people misuse the word “NEW” in their

products

Use synonyms

. In

conclution

Correct your spelling

conclusion

although

Linking Words

product

Use synonyms

owners are

benifited

Correct your spelling

benefited

benefitted

exagerating

Correct your spelling

exaggerating

their

product

Use synonyms

about being modern. I

belive

Correct your spelling

believe

show examples

that it is a negative development because not only

Add a missing verb

is it

show examples

misleading factors but

also

Linking Words

the

over value

Correct your spelling

overvalue

show examples

they put on their

product

Use synonyms

. All the government authorities have a responsibility

on regulating

Change preposition

to regulate

show examples

this

Linking Words

type of behaviour in order to

maintaine

Correct your spelling

maintain

quality

Correct article usage

the quality

show examples

and ethicality of the marketing strategies.

chamod20Mon Feb 17 2025

Unauthorized use and/or duplication of this material without express and written permission from this site's author and/or owner is strictly prohibited. Excerpts and links may be used, provided that full and clear credit is given to Writing9 with appropriate and specific direction to the original content.

task achievement

Ensure that your introduction clearly addresses both parts of the task question (why businesses emphasise newness and your opinion).

coherence and cohesion

Improve the logical flow between ideas and paragraphs to enhance clarity; for instance, use transitional phrases to connect your points better.

task achievement

Use accurate and varied vocabulary to express your ideas more clearly; avoid repetition and ensure words are used correctly.

coherence and cohesion

Proofread your work for grammatical errors and spelling mistakes to improve overall clarity (e.g., 'demonstrating' instead of 'demostrating').

task achievement

You have a clear opinion and support it with reasons and examples, which is great for task achievement.

coherence and cohesion

Your essay structure is evident, with an introduction, body paragraphs, and a conclusion, facilitating reader understanding.

Include an introduction and conclusion

A conclusion is essential for IELTS writing task 2. It is more important than most people realise. You will be penalised for missing a conclusion in your IELTS essay.

The easiest paragraph to write in an essay is the conclusion paragraph. This is because the paragraph mostly contains information that has already been presented in the essay – it is just the repetition of some information written in the introduction paragraph and supporting paragraphs.

The conclusion paragraph only has 3 sentences:

Summary
Restatement of thesis
Prediction or recommendation

Example:

To summarize, a robotic teacher does not have the necessary disciple to properly give instructions to students and actually works to retard the ability of a student to comprehend new lessons. Therefore, it is clear that the idea of running a classroom completely by a machine cannot be supported. After thorough analysis on this subject, it is predicted that the adverse effects of the debate over technology-driven teaching will always be greater than the positive effects, and because of this, classroom teachers will never be substituted for technology.

Start your conclusion with a linking phrase. Here are some examples:

In conclusion
To conclude
To summarize
Finally
In a nutshell
In general

Discover more tips in The Ultimate Guide to Get a Target Band Score of 7+ »— a book that's free for 🚀 Premium users.

9
Linking words
meeting the goal of 7 or more
2
Word repetition
meeting the goal of 3 or fewer
43
Grammar mistakes
detected issues

0123456789.0505

Overall Band Score

Coherence and Cohesion: 5.0

Logical structure

Introduction & conclusion present

Supported main points

Accurate linking words

Variety in linking words

Lexical resource: 4.0

Varied vocabulary

Accurate spelling & word formation

Grammatical Range: 4.0

Mix of complex & simple sentences

Clear and correct grammar

Task Achievement: 5.0

Complete response

Clear & comprehensive ideas

Relevant & specific examples

Appropriate word count

4 paragraphs

362 words

🚀 Prepare for IELTS writing section today!

Unlimited Task 1 & Task 2 checks
Practice with essays, charts, and letters.
Personalized suggestions & mistake analysis
Spot every mistake and boost your score.
Topic ideas & vocabulary helpers
Expand your ideas and use the right words.
Progress tracking
Watch your writing improve with every practice.

Topic Vocabulary:

emphasise
advertising
products
innovation
competitive strategy
consumer dissatisfaction
value

What to do next:

Look at other essays:

6.5
band
If people could choose between a life without working or a life spending too much time working, people would choose a life without work. To what extent do you agree or disagree?
In today’s modern life, if allowed to select between a life without work and a hard-work life, people usually choose the former. In my opinion, I think people should learn how to balance between work and rest.
8
band
Some people say that the main environmental problem of our time is the loss of particular species of plants and animals. Others say that there are more important problems. Discuss both these views and give your own opinion
Some individuals believe that nowadays the major environmental issue is losing significant species of animals and plants. While others reckon that there are other problems which are more crucial. In this essay, I will discuss both of these views before presenting my own.
7.5
band
bicycle is more environmentally friendly than other forms of transport why is it still not popular at many places? what a can be done to increase popularity of cycling ?
The utilization of bicycles for daily commutes is still limited in many parts of the world, Despite its benefits to the environment. There are two main factors responsible for the lack of popularity of bicycles in these places; However, the government can make some implements to encourage more people to adopt this eco-friendly method of transportation.
7
band
the working week should be shorter and workers should have a longer weekend. do you agree or disagree. Give reasons for your answer and include any relevant examples from your own experience.
The statement that, the working week should be shorter and weekends should be longer, has been one of the most disputed arguments in the modern era. In this essay, I will tackle this statement and give my personal opinion if I agree or disagree.
6
band
Attending a live performance (for example, a play, concert, or a sporting event) Is more enjoyable than watching the same event on television. To what extent do you agree or disagree?
There are controversial perspectives heating a debate whether taking part in a live event can bring more sense of intrigue than watching through a TV screen. From my point of view, I would contend that each of them have their own advantages.

In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative development?

Include an introduction and conclusion

If people could choose between a life without working or a life spending too much time working, people would choose a life without work. To what extent do you agree or disagree?

Some people say that the main environmental problem of our time is the loss of particular species of plants and animals. Others say that there are more important problems. Discuss both these views and give your own opinion

bicycle is more environmentally friendly than other forms of transport why is it still not popular at many places? what a can be done to increase popularity of cycling ?

the working week should be shorter and workers should have a longer weekend. do you agree or disagree. Give reasons for your answer and include any relevant examples from your own experience.

Attending a live performance (for example, a play, concert, or a sporting event) Is more enjoyable than watching the same event on television. To what extent do you agree or disagree?