Today, the high sales of popular consumer goods reflect the power of advertising and not the real needs of the society in which they are sold. To what extent do you agree or disagree! Give reasons for your answer and include any relevant examples from your own knowledge or expenence.

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Nowadays, advertising has a huge power in marketing
and
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, and
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I believe that goods are sold because of their presentation
ways
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, not for real needs. Community buy so many unnecessary items to keep up with popular culture
and
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, and
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actually, it is kinda therapy because
people
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feel better psychologically.   In the first place, the main reason for the power of advertising is clearly popular civilisation. When the presentation is good enough, the item will be on social media
and
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, and
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people
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just
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will just
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click the share button.
Although
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the item is not
that
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perfect, the interest in the good will increase gradually.
For instance
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, it was announced one year ago that Barbie's movie would be in the cinema. The PR of the film was absolutely great
but
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, but
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the reality is quite different. The movie was below expectations
and
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, and
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for many
people
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it was childish. Only half of the
people
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in the cinema waited for the end of the movie. In another way, advertising has a great influence on
the
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psychology. The companies release their presentation
according to
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society's psychological situation. They try
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to
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make you feel that you need that product
and
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, and
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it actually works. When you buy something
,
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which is popular on social media, you feel better. Advertising is often for products and services that we do not really need. The ultimate aim of advertising is to subtly persuade
people
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to buy things.
As a result
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, the advertising has a great impact on the
sale
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sales
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of the products in many ways. Advertising feeds popular culture
and
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, and
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popular culture instils in us that we need to buy these products to feel better.

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task response
Make your main view more clear from the start. Say if you fully agree or only partly agree.
task response
Add one more main idea about real needs, not only about ads and feelings.
task response
Use examples that link more clearly to goods, not only to a film.
task response
Explain your example more. Show how it proves your point about buying goods.
coherence cohesion
Put one clear topic sentence at the start of each body part.
coherence cohesion
Link ideas in a smoother way. Use simple words like first, also, because, so, and as a result.
coherence cohesion
Some sentences do not connect well. Check each sentence and make sure it follows the one before it.
coherence cohesion
Build each body part like this: main idea, explanation, example, result.
task response
You answer the question and give your opinion.
coherence cohesion
You have a clear ending paragraph.
task response
You use one example to support your ideas.
coherence cohesion
Your essay has a simple paragraph structure.
Fully explain your ideas

To get an excellent score in the IELTS Task 2 writing section, one of the easiest and most effective tips is structuring your writing in the most solid format. A great argument essay structure may be divided to four paragraphs, in which comprises of four sentences (excluding the conclusion paragraph, which comprises of three sentences).

For we to consider an essay structure a great one, it should be looking like this:

  • Paragraph 1 - Introduction
    • Sentence 1 - Background statement
    • Sentence 2 - Detailed background statement
    • Sentence 3 - Thesis
    • Sentence 4 - Outline sentence
  • Paragraph 2 - First supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 3 - Second supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 4 - Conclusion
    • Sentence 1 - Summary
    • Sentence 2 - Restatement of thesis
    • Sentence 3 - Prediction or recommendation

Our recommended essay structure above comprises of fifteen (15) sentences, which will make your essay approximately 250 to 275 words.

Topic Vocabulary:
  • Consumer behavior
  • Perceived needs
  • Marketing strategies
  • Impulsive buying
  • Persuasive advertising
  • Consumer culture
  • Informed choice
  • Social trends
  • Economic catalyst
  • Branded products
  • Throwaway society
  • Societal values
  • Social status
  • Replacement cycle
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