In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative development?
It appears to be increasingly common for companies to heavily focus on the concept that their
products
are new in a certain way. Although
this
tendency may be linked to their strategical
goals of increasing the market Replace the word
strategic
sales
and promoting their brand looks, it seems largely disadvantageous for both the consumers and the brand makers due to
number
of reasons. Advertising is a powerful tool for companies to effectively promote their new brands and Change the article
a number
the number
products
. However
, in recent times, most producers relay
Wrong verb form
have relayed
a fabricated messages
through the mass media that their Correct the article-noun agreement
fabricated messages
a fabricated message
products
are somewhat new as compared to the other similar products
on the market to boost their sales
rate, even if their products
are not always so
innovative asCorrect word choice
as
their
advertise. As most Correct pronoun usage
they
people
are inclined to be attracted towards the latest products
on the market, it seems effective for the brand makers to choose this
approach. For example
, many people
actually buy or at least seriously consider purchasing the latest cellphone model, which the newer models are released almost every year, as they are attracted to the additional features despite the expensive prices. However
, this
widespread trend of advertising can put the user at
a largely disadvantageous position Change preposition
in
due to
the growing pressure of false information that leads them to purchase unnecessary or unwanted products
. For instance
, it is possible for many people
to be persuaded by the glamorous yet misguided advertising and possibly spend a substantial amount on the products
only to find out that the product could not
meet their expectations. Unfortunately, it can ultimately lead to disbelief and dissatisfaction among Wrong verb form
cannot
the
consumers, which can Correct article usage
apply
also
negatively impact the future sales
numbers of the company. Moreover
, it is also
evident that this
misconception can further
undermine the sales
of other products
with similar marketing promotions, as more and more people
become indifferent towards the advertising. In conclusion, although
many companies try to emphasize that their products
are somewhat new a
Change preposition
to a
the
certain extent in their advertising, it does not seem beneficial for both parties. Correct article usage
apply
Instead
, it seems sensible to focus on the qualities of their products
.Submitted by khongorzul.am on
Unauthorized use and/or duplication of this material without express and written permission from this site’s author and/or owner is strictly prohibited. Excerpts and links may be used, provided that full and clear credit is given to Writing9 with appropriate and specific direction to the original content.
Structure your answers in logical paragraphs
The easiest way to score well on the IELTS Task 2 writing portion is to structure your writing in a solid essay format.
A strong argument essay structure can be split up into 4 paragraphs, each containing 4 sentences (except the conclusion paragraph, which only contains 3 sentences).
Stick to this essay structure:
- Paragraph 1 - Introduction
- Paragraph 2 - First supporting paragraph
- Paragraph 3 - Second supporting paragraph
- Paragraph 4 - Conclusion