In recent times, economic growth has helped many become richer, both in developed and developing countries. However, those in developed countries are not as happy as they were in the past. Why is this? What can be learned from this?

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It is true that individual consumption has generally increased in the world today, among
people
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in both developed and developing
countries
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.
While
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this
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should lead to increasing happiness, particularly in developed
countries
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where consumption is greater,
this
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is not always the result. It is necessary to explore and understand the reasons for
this
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. I would argue that
people
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are happier when they have a useful role to play in their community, but societies are breaking down. One major factor is the growing influence of commercial advertising, which has helped to create today’s consumer society. Its influence is global, but its chief target audience is consumers in developed
countries
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,
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apply
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because they have the greatest spending power. Another factor is the population shift of
people
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to cities. Over half the world’s population live in cities, but in Japan and the USA,
for example
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, the figures are more than 90% and 80% respectively. Cities are concrete jungles, where social bonds no longer exist and
people
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feel a sense of alienation. Lessons should be learned.
Firstly
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, advertising must be restricted and monitored by government agencies, so that they no longer promote greed and selfishness in order to maximise profits. I believe that
people
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with a social conscience are disillusioned with a life based on consuming more and more.
Secondly
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, urban spaces must be redesigned to include the demolition of
highrise
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high-rise
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buildings and the construction of social and community centres where
people
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can find happiness through a feeling of community and organise their own activities. In conclusion,
although
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economic growth has created more wealth, the ethical focus in all
countries
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must now be on
re-building
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rebuilding
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communities to create a happier and more just world.
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Use cohesive linking words accurately and appropriately

Linking words are very important in your essay.

To score effectively on your IELTS exam, you should make an effort to implement short concise sentences coupled with linking words.

Almost every sentence in your essay should have a linking word of some sort.

In fact, the only sentences that can omit linking words are your background sentence and thesis.

Linking word examples:

  • firstly
  • secondly
  • thirdly
  • in additional
  • moreover
  • also
  • for example
  • for instance
  • therefore
  • however
  • although
  • even though
  • despite

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Topic Vocabulary:
  • Economic growth
  • Material wealth
  • Affluent societies
  • Social cohesion
  • Isolation and loneliness
  • Work-related stress
  • Professional expectations
  • Aspirations and reality
  • Environmental degradation
  • Sustainability
  • Consumerism
  • Comparison
  • Life balance
  • Mental well-being
  • Community relationships
  • Sustainable development
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