Always advertisements try to impress with a new product that a business has just lounged. However, now, it is noticed that, they promote a product focusing on a special thing which might have. In my opinion, they are making an effort to appeal consumers, making them curious to try the product and personally speaking, this is a negative development, because we keep on buying things that we do not really need. This essay will discuss the reasons of this development and if that is a negative or positive one.