In today's world, there is a variety of opinions on such a topic as the effectiveness of rote learning in the educational process since some people consider that the advantages of this method outweigh the disadvantages or vice versa. In my opinion memorization by frequently repetition has more benefits and might help a lot of people to be more productive. Firstly, this essay will discuss efficient results of this type of learning as the main merit and, secondly, it will analyse the major drawback of this approach , namely, it might be anti motivational.