Major sporting events such as the Olympics and the World Cup are watched by billions across the world, raking in billions of dollars in profit. Moreover, they are international competitions that every nation aims to participate in and win, as victory can be tremendously beneficial towards their national identity, netting them fame worldwide. Being the host nation of an international competition such as the Olympics or the World Cup can already contribute massively towards its international standing, as it is a lucrative asset towards growing the nation's economy, identity, and tourism numbers. With all of these benefits, many nations tend to compete against each other in bidding wars and campaigns to secure their position as the next nation to host an international sporting event.