Gone are the days of children riding their bikes without parental supervision, building treehouses and playing street cricket with their neighbourhood friends. The modern child is much more likely to be found indoors glued to a screen. In this essay, I will outline two key factors that are driving this trend and suggest ways youngsters can be redirected towards more physical and creative pursuits. In my view, the main reason why children spend so much time on their devices these days is simply because there is so much media to consume. Whereas youngsters in the past had to wait for their favourite shows to come on at a certain time, nowadays, thanks to services like Netflix and YouTube, they have access to an unprecedented amount of content. Not only is there more, but the quality is high and variety endless. As such, it can be difficult for children to turn off. Another factor contributing to the increasingly sedentary nature of young people is the rise in digital tec...