According to some individuals’ opinion, in case of preferring some items to purchase, the consumers primarily pay their attention on the bill tag of the material ignoring other qualifications of it. Even though particular part of the people takes into consideration other specialities of products, enormous amount of the world’s population has the similar tendency to prioritize the cost. Likewise, I am also of the same opinion with the majority of these people. Several reasons lie behind this attitude and this essay will demonstrate the noticeable proportion of consumers and why initially they care about the amount.