In the coming times, without any charge, human beings will be in a position to devour the whole (kit and) caboodle they desire on the internet due to which no one will buy a physical newspaper or printed books. Although this essay agrees that, in the times ahead printed media will not be in demand at all, yet, disagrees that this will be a result of the free availability of reading material. Firstly, this will discuss the subscription-based revenue model and, then how published material is available with a single click online, followed by a conclusion.