In many countries throughout the world, young people are pushed into careers that they have no aptitude for, or do not want to do, and there are two main reasons for this situation. The first reason is lack of tertiary study options. In some countries, such as China, there are limited places available for tertiary study, and those who do not manage to earn a place at the institution of their choice often find themselves studying a subject which does not interest them, or which is a poor match for their skills and aptitudes. The other main reason, which is closely aligned to the former point, is parental aspirations. Many parents push their children into a limited set of career options because these choices represent social success, security and money in later life. In many cases, the skills and needs of the children are ignored, as their parents encourage them to earn places in prestigious, if inappropriate, institutions and to study subjects that are acceptable to their f...